COCA COLA CO | 2013 | FY | 3

INTANGIBLE ASSETS
Indefinite-Lived Intangible Assets
The following table summarizes information related to indefinite-lived intangible assets (in millions):
December 31,
2013

 
2012

Trademarks1
$
6,744

 
$
6,527

Bottlers' franchise rights
7,415

 
7,405

Goodwill
12,312

 
12,255

Other
171

 
111

Indefinite-lived intangible assets2
$
26,642

 
$
26,298

1 The increase in 2013 was primarily related to the Company's consolidation of innocent. Refer to Note 2 for additional information. This increase was partially offset by impairments on certain trademarks. Refer to Note 17 for additional information.
2 During 2010, we entered into license agreements with Dr Pepper Snapple Group, Inc. ("DPSG") to distribute Dr Pepper trademark brands in the United States, Canada Dry in the Northeastern United States, and Canada Dry and C' Plus in Canada. As a result, the Company recorded an asset of $865 million related to the DPSG license agreements. Under the license agreements, the Company agreed to meet certain performance obligations in order to distribute DPSG products in retail and foodservice accounts and vending machines. The license agreements have initial terms of 20 years, with automatic 20-year renewal periods unless otherwise terminated under the terms of the agreements. The Company anticipates using the assets indefinitely. The distribution rights acquired from DPSG are the only significant indefinite-lived intangible assets subject to renewal or extension arrangements.

The following table provides information related to the carrying value of our goodwill by operating segment (in millions):
 
Eurasia &
Africa

 
Europe

 
Latin
America

 
North
America

 
Pacific

 
Bottling
Investments

 
Total

2012
 
 
 
 
 
 
 
 
 
 
 
 
 
Balance as of January 1
$
35

 
$
710

 
$
163

 
$
10,515

 
$
117

 
$
679

 
$
12,219

Effect of foreign currency translation
(1
)
 
(19
)
 
5

 
—

 
6

 
(4
)
 
(13
)
Acquisitions1
—

 
—

 
—

 
100

 
—

 
157

 
257

Adjustments related to the finalization
   of purchase accounting1
—

 
—

 
—

 
(38
)
 
—

 
—

 
(38
)
Divestitures, deconsolidations and other2
—

 
—

 
—

 
—

 
—

 
(170
)
 
(170
)
Balance as of December 31
$
34

 
$
691

 
$
168

 
$
10,577

 
$
123

 
$
662

 
$
12,255

2013
 
 
 
 
 
 
 
 
 
 
 
 
 
Balance as of January 1
$
34

 
$
691

 
$
168

 
$
10,577

 
$
123

 
$
662

 
$
12,255

Effect of foreign currency translation
(3
)
 
29

 
(12
)
 
—

 
(6
)
 
10

 
18

Acquisitions1
5

 
102

 
—

 
—

 
—

 
20

 
127

Adjustments related to the finalization
   of purchase accounting1
—

 
—

 
—

 
(4
)
 
—

 
(1
)
 
(5
)
Impairment3
—

 
—

 
—

 
—

 
—

 
(82
)
 
(82
)
Divestitures, deconsolidations and other
—

 
—

 
—

 
(1
)
 
—

 
—

 
(1
)
Balance as of December 31
$
36

 
$
822

 
$
156

 
$
10,572

 
$
117

 
$
609

 
$
12,312

1
Refer to Note 2 for information related to the Company's acquisitions and divestitures.
2
Relates to the transfer of goodwill associated with the Company's consolidated Philippine and Brazilian bottling operations to assets held for sale as of December 31, 2012. Refer to Note 2 for additional information related to these transactions.
3 Refer to Note 17 for information related to the Company's impairment of goodwill.
Definite-Lived Intangible Assets
The following table summarizes information related to definite-lived intangible assets (in millions):
 
December 31, 2013
 
December 31, 2012
 
Gross Carrying Amount

Accumulated Amortization

Net

 
Gross Carrying Amount

Accumulated Amortization

Net

Customer relationships
$
642

$
(202
)
$
440

 
$
622

$
(166
)
$
456

Bottlers' franchise rights
722

(317
)
405

 
730

(221
)
509

Trademarks
105

(26
)
79

 
65

(43
)
22

Other
128

(83
)
45

 
129

(77
)
52

Total
$
1,597

$
(628
)
$
969

 
$
1,546

$
(507
)
$
1,039


Total amortization expense for intangible assets subject to amortization was $165 million, $173 million and $192 million in 2013, 2012 and 2011, respectively. Based on the carrying value of definite-lived intangible assets as of December 31, 2013, we estimate our amortization expense for the next five years will be as follows (in millions):
 
 
Amortization
Expense

2014
 
$
160

2015
 
152

2016
 
145

2017
 
112

2018
 
54

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